Whether it is in the inevitable corporate holiday gift or the bag of random sample sized goodies given out at conferences, we’ve all been recipients of promotional items we’ll never use. Fast Company estimates Americans will spend more this year on promotional corporate swag than on trips to coffee shops or dry-cleaners. Creating useless gifts is a growing epidemic that is begging to be cured.
Rather than give up on a roughly $17 billion industry – especially one that offers some really affordable lasting marketing opportunities for cash-strapped companies – it’s time to do swag better. It turns out that there are a lot of great sources providing tips on how to give better corporate swag, but almost all universally suggest the cure is to give swag that people actually want.
Before you launch into endless brainstorming sessions on what it is that people truly want, consider giving the gift of Prosperity Candle. We offer meaningful gifts customized for your next corporate gift giving opportunity or event. Although there are many reasons your recipients will love our products, here are three of the biggest:
1. Our candles are useful
HubSpot and others recommend giving gifts that are actually useful. Our customized candles burn for well over 10 hours, include an eco-friendly reusable vessel, and are can be placed in everyday locations in the home or office. You can be sure recipients will use and enjoy our candles.
2. Our candles change lives
Our candles are made by women in areas of conflict around the world. Through training and candle-making, we create opportunities for women to not only survive but to truly thrive. With each purchase of our products, you support our mission and help us grow our impact. Elevate your corporate swag and let your corporate responsibility infiltrate your gifting strategy. With a growing demand for conscious consumerism, there is no more need for questionably sourced and mass-produced products.
3. Our candles are beautiful & distinctive
Our candles evoke inspiration, “spark” ideas, and encourage focus, tranquility, and peace. We also offer a variety of customized candles that can fit both your budget and vision. The recipient of your Prosperity Candles will appreciate the beauty and spirit of your gift. They will also appreciate that it isn’t just another water bottle, tote bag, or pen to toss away in their collection of tired and uninspired promotional materials.
If you are in the market for corporate, event, or donor gifts, you can learn more about our options here. You can also contact Patsy Kauffman-Barber at patsy@prosperitycandle.com.
Did we miss any reason why our candles make a better gift than the typical corporate swag? Let us know in the comments below!
